Insight
Brand illustration
Visual ideation
Insight is a company that focuses on information technology capabilities for enterprises.
How to sell a product that’s abstract and intangible
Information technology solutions are super useful and all around us these days. But they are still intangible and sometimes hard to explain.
Make it informative and visual
Insight wanted to present their clients with bitesize bits of information to explain the changing nature of meetings. An infographic is a very effective way of doing this.
Telling a short story
They already had their numbers lined up. The next step was to visualise the info by creating branded illustrations for each of the chapters.
Every story needs an ending
In this case it all leads up to Insight showing the new way of meeting, while highlighting their complete video conferencing solution for businesses undergoing digital transformation.
SERVICES
Brand illustration
Visual ideation
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